Hubriding
Fantastic routes

Back to top

Yamaha opens new “Yamaha store” in Strømsveien 344

Text/photo: Ole-Andreas Isdah

MC Oslo opens a new “Yamaha store” in the old premises at Strømsveien 344 on January 2, and in just a few weeks there has been a huge transformation of the old premises that BMW and Honda had actually outgrown.

Yamaha will flourish here in a new and updated Yamaha profile and even though BMW and Honda have now moved to Vollebekk, there is much that works well in the old premises. For many years, both the indoor and outdoor areas have been a focal point and will probably continue to be so.

General Manager Robert Svendsen, together with Kim Harald Jøranli and Andreas Alm, will serve a large and hungry Yamaha market and are currently working intensively to get the final details in place. This is a very experienced team with a lot of experience and high technical expertise that will be a great pleasure for all Yamaha customers. Old and new alike.

Yamaha has one of the largest and most varied model portfolios in the market and has remained at the top of the sales statistics for many years. Yamaha reaches a large audience and is far ahead in the innovation race. Yamaha dares to launch new technology that is well tried and tested prior to launch, which means higher reliability and fewer faults. This is important for this customer group, which places high demands on quality. This year, Yamaha introduced an all-new automatic transmission called Y-AMT (Yamaha – automatic, manual transmission) that really introduces us to the transmission technology of the future. This technology differs from the competition in that it is user-friendly, faster, more fun, comfortable and offers more variations and ways of shifting. We’re likely to see this transmission technology on more Yamaha models in the years to come, and that in itself is good news.

From 2 January, you can start planning your new season with Robert and the team, who will then be ready to realize dreams and new riding experiences with new and used bikes.

One of Norway’s most important dealer addresses is still Stramsveien 344.

 

Hubriding means that, based at one of De Historiske hotels, you can choose from a number of defined driving routes in the area surrounding the hotel. The routes we offer go through some of Norway’s very best terrain and include tens of thousands of bends, spectacular mountain passes, asphalt, gravel, wonderful nature experiences and the opportunity to eat well at local establishments. We’ve included sights and eateries for you to visit in the routes. You will be able to choose from a number of routes and route combinations that make it possible to choose daily stages of varying length and difficulty. The concept has been developed by Straand Hotel in Vrådal together with Norway’s leading motorcycle enthusiasts.

With exclusive rights © 2025  Hubriding | Design and development by Wera